Experts reveal strategies for success in Africa’s consumer markets Published by Staff Writer on 26 February 2014 Thorough research and on-the-ground experience is key to understanding and unlocking Africa’s complex consumer market.
Busting the myths about industrialisation in Africa Published by Carlos Lopes on 25 February 2014 Africa’s need to aggressively pursue the industrialisation path has become more compelling.
Nigerian agriculture: Not there yet, but making progress Published by Kate Douglas on 25 February 2014 In an effort to increase local rice production, Nigeria has proposed to ban rice imports by 2015.
African oil company Engen introduces bicycle vendors to boost sales Published by Jaco Maritz on 24 February 2014 Engen’s innovative strategy is a marketing tool and a way of growing its business.
‘Investors shouldn’t write off South Sudan just yet’ Published by Dinfin Mulupi on 24 February 2014 “It definitely takes a strong heart to decide to work in South Sudan.”
Will Sanusi’s suspension impact Nigeria’s market? Published by Malick Badjie on 21 February 2014 What the suspension of the Central Bank of Nigeria’s governor means for the bank and the country’s financial sector.
Setting up businesses back home: Four returning Africans share their stories Published by Kate Douglas on 20 February 2014 Many Africans living abroad have returned to the continent to set up companies. But how have their expectations compared to the reality?
Nursing Sierra Leone’s agricultural sector back to health Published by Kingsley Ighobor on 20 February 2014 The government is urging Sierra Leoneans to decrease their over reliance on rice by eating other crops.
Africa should end poor farmer narrative, says agribusiness boss Published by Dinfin Mulupi on 20 February 2014 “I think agriculture is definitely one of the biggest growth areas for Africa.”
No two days are the same in African private equity Published by Jaco Maritz on 19 February 2014 Talking prviate equity in Africa with Phatisa’s Stuart Bradley.
Mobile driving brand communication in Africa, says Ole! Media boss Published by Dinfin Mulupi on 19 February 2014 Mobile is a big opportunity for the advertising industry and it will transform how brands engage with consumers.
Five trends that will impact your sub-Saharan African business in 2014 Published by Anna Rosenberg on 18 February 2014 Sub-Saharan Africa will remain on a positive growth trajectory, attracting companies from across the world.
Private equity firm explains why it backed a Kenyan flower company Published by Jaco Maritz on 14 February 2014 Within two days from the time flowers are cut at Kenya’s flower farms they are available for sale in markets such as Sweden.
Meet the new African consumer Published by Boston Consulting Group on 14 February 2014 In order to gain success in African markets, multinational companies need to become truly local.