Nine things you need to know about selling on social media Published by Staff Writer on 2 May 2019 Utilising social media is a relatively cheap way to effectively reach huge numbers of primed, eager target customers and maximise ROI.
Online safety of South Africa’s youth deteriorating Published by Press Office on 21 June 2017 ‘There is more to find, more social platforms to use, and more devices the youth can use to access it.’
South African company predicts Trump win (and Brexit) where polls fail Published by Kate Douglas on 15 November 2016 BrandsEye is using social media to find out what people really think.
What do your clients say about you? Published by Press Office on 14 October 2016 Companies who are actively using tech to gain consumer insights and adapt their offering will always have the lead over competitors.
Start-up snapshot: Get a loan based on your social media reputation Published by Justin Probyn on 11 August 2016 Nigerian lending platform Social Lender allows users to access small amounts of credit based on their social media reputation.
How technology is shaping thought leadership in Africa Published by Rimini Makama on 22 July 2015 Leadership is replacing ‘Africa rising’ as the new meme for Africa.
Social media in Nigeria – mobile chat dominates Published by Kate Douglas on 23 April 2014 A recent report highlights social media trends in Africa’s biggest economy.
Is Facebook planning to use drones to connect Africa? Published by Jaco Maritz on 7 April 2014 Facebook might soon be providing internet access to rural parts of Africa through high-altitude drones.
Internet access is no longer a luxury across Africa Published by Joel Macharia on 31 March 2014 Fibre-optic internet cables could leap-frog Africa into the future.
Using digital media to build brand image across Africa Published by Boston Consulting Group on 26 March 2014 TV ads, internet campaigns and social media affect Africans’ purchasing decisions.
Ten global communication trends companies need to know about Published by Jaco Maritz on 3 March 2014 The digital era has dramatically changed the way companies and brands engage with their customers and other stakeholders.
Kenyan tech entrepreneur sees opportunity back home Published by Dinfin Mulupi on 21 February 2014 “In the western world the rules have already been defined. Here it is a new territory and that is where the opportunity is.”
South African retailers have much to gain in Nigeria, says Broll Published by Staff Writer on 13 January 2014 Despite Woolworths’s failure, there are big opportunities for South African retailers in Nigeria.
Kenyan serial entrepreneur talks about the power of a personal website Published by Kate Douglas on 18 December 2013 Branding your business and yourself is a crucial move for entrepreneurs.