Why Africa’s middle-class statistics are questionable Published by Morten Jerven on 5 November 2014 Until data collection and analysis used to measure income distribution improve, the continent’s statistics are unreliable.
The decline of Sudan’s cappuccino-sipping middle class Published by James Copnall on 3 November 2014 Sudan’s boom years ended when South Sudan seceded in 2011.
Making sense of Africa’s middle class Published by Jaco Maritz on 12 September 2014 New study challenges some commonly held perceptions about the size of Africa’s middle class.
Africa’s middle class might be smaller than previously thought Published by Jaco Maritz on 25 August 2014 Many Africans previously seen as “middle class” are in fact highly vulnerable to various economic shocks.
Unpacking the aspirations of Ghana’s middle class Published by Jaco Maritz on 9 June 2014 Insight into the spending patterns of middle class Ghanaians.
Takeaways big business as Famous Brands expands across East Africa Published by Dinfin Mulupi on 15 April 2014 Restaurant company plans to launch its Mugg & Bean coffee shop chain in Nairobi.
African consumers are ‘optimistic and pragmatic’ Published by Boston Consulting Group on 28 March 2014 Although they’re putting money aside for a rainy day, African consumers are eager to spend.
Experts reveal strategies for success in Africa’s consumer markets Published by Staff Writer on 26 February 2014 Thorough research and on-the-ground experience is key to understanding and unlocking Africa’s complex consumer market.
Kenyan hotel group sets its sights on domestic tourists Published by Dinfin Mulupi on 28 November 2013 The Kenyan middle class “have time to play golf, go for spa weekends and spend time with family”.
The making of the middle class in Africa Published by Mthuli Ncube on 2 October 2013 The emergence of the middle class can only be sustained if strategies are put in place that expand prosperity for all.
Defining Africa’s middle class: a Ghanaian perspective Published by Kate Douglas on 28 August 2013 A recent debate saw a number of Ghanaians discuss the definition of the middle class in the country.
Is the African middle class really middle class? Published by Jaco Maritz on 29 April 2013 Can somebody earning the equivalent of only $2 per day really be considered middle class?
The African middle class and the business opportunities they present Published by Jaco Maritz on 30 August 2012 While there has been debate about how to define the continent’s middle class, there is no doubt that this group is growing.
Nigeria’s middle-class: How we live, and what we want from life Published by Femi Adewunmi on 2 October 2011 A recent survey by Renaissance Capital of the booming Nigerian middle-class delivered some interesting results.
