Facebook in Africa: mobile phones and SME advertisers are key Published by Kate Douglas on 21 November 2013 Facebook is trying to grow its penetration on the continent by partnering with mobile operators and developers in Africa.
Africa: Continent of advertising opportunity Published by Staff Writer on 16 October 2013 “The vast majority of people will experience the internet for the first time on a small feature phone.”
African ideas can work in Dubai, says Kenyan entrepreneur Published by Dinfin Mulupi on 13 September 2013 “I am an ideas person. I like variety. I don’t like the day to day of running a business.”
Kenyan animator makes his mark on the advertising industry Published by Dinfin Mulupi on 22 August 2013 A Kenyan animator is breaking ground and gaining business with his successful animated advertisements.
From small startup to one of Tanzania’s top ad agencies Published by Jaco Maritz on 16 November 2011 When Roots Marketing Communications first opened shop in Tanzania, all the staff members lived in one house that doubled as the company’s office.
Africa one of the last frontiers for advertising industry Published by Jaco Maritz on 23 February 2011 International advertising agencies are scrambling to get a foothold in the African continent – described as one of the last great frontiers for the industry.
Africa one of the last frontiers for world’s biggest advertising company Published by Claude Harding on 8 February 2011 WPP, one of the world’s largest advertising firms, is actively pursuing opportunities on the African continent.