Brand ambassadorship: The dos and don’ts Published by Kate Douglas on 1 June 2017 We speak to an expert in the field.
South African entrepreneur on lessons learnt from Silicon Valley and tough times Published by Kate Douglas on 11 May 2017 SweepSouth has just concluded a series A financing round and is looking to expand outside of South Africa.
Art rides the turbulent winds of 2016, but returns remain impressive for those that stay the course Published by Staff Writer on 10 May 2017 Passion investments such as art can offer superior returns.
Rhino campaign: Kenyan wildlife conservancy partners with dating app Tinder Published by Nelly Murungi on 8 May 2017 Sudan, the 43-year-old northern white rhino, has joined dating app Tinder.
Liquidation to box-office hits: How this South African animation company did it Published by Kate Douglas on 9 March 2017 Triggerfish Animation Studios has produced award-winning feature films. But it wasn’t easy getting to that point.
Here’s how ShowMax hopes to beat Netflix in Africa and beyond Published by Kate Douglas on 1 March 2017 ShowMax’s hyperlocalisation strategy has been deployed in South Africa, Kenya and, most recently, Poland.
Achieving success in magazine publishing: The story of Couture Africa Published by Nelly Murungi on 22 February 2017 Kenyan businesswoman Olive Gachara knows all too well that building a media business from scratch is no mean feat.
Meet the Boss: Michael Ugwu, general manager west Africa, Sony Music Published by Justin Probyn on 22 February 2017 ‘You never know what you might find on that tougher path because it is a road less travelled.’
Owner of Kenyan online bookstore on growing Africa’s publishing industry Published by Kate Douglas on 21 February 2017 When Kenyan Magunga Williams launched his online bookstore at the end of 2015, he knew very little about starting and running a business.
Why Sony is pursuing music streaming in Nigeria Published by Justin Probyn on 20 February 2017 ‘We do believe Nigeria could return to a top spot with regards to a music consumption market in the world.’
Econet’s Kwesé TV looking to take on DStv’s dominance in Africa Published by Kate Douglas on 3 February 2017 Kwesé TV is adopting a multi-platform broadcasting strategy and pay-as-you-watch model.
Ford South Africa failed to protect its reputation. What it should have done Published by Marietjie Theron-Wepener on 30 January 2017 Ford South Africa has suffered huge damage to its reputation thanks to its poor handling of a crisis involving some of its Kuga cars.
The commodification of African wildlife: A controversial business Published by Kate Douglas on 19 January 2017 Wildlife expert says African animals are worth more alive, and in Africa.
Influencer marketing: How Kenyan brands are partnering with celebs and bloggers Published by Nelly Murungi on 17 January 2017 Lately Kenyan brands have been partnering with influencers to connect to customers in authentic ways.