In Episode #70 of the Unlocking Africa podcast, Terser Adamu talks to Affiong Williams, who is the founder and CEO of ReelFruit. The company’s vision is to be Nigeria’s largest end-to-end fruit processing company.

The podcast covers the following topics:

• The complexities within Nigeria’s fruit value chain
• The struggle of forging links with farmers and investing in Nigeria’s fruit value chain
• ReelFruit’s process of ensuring sourced fruits meet the company’s quality standards
• The hurdles faced when building a factory: financing, machinery acquisition, and quality control
• The potential for selling made-in-Nigeria products on a global scale with examples from the US and Europe.

Listen below:

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