Buyers want more than just the cheapest deal, says e-commerce site Rupu Published by Dinfin Mulupi on 12 November 2015 Kenyan e-commerce platform Rupu is shifting focus from merely offering deals and discounts, to selling higher quality curated products and services.
Rupu CEO explains how they built a successful e-commerce business in Kenya Published by Dinfin Mulupi on 5 July 2013 Ben Maina sits at the helm of a business that has been described as the Groupon of Kenya.
Can Groupon and other daily deal websites really benefit your business? Published by Loraine Stander on 28 March 2012 Loraine Stander looks at common criticisms against group buying websites, and finds out how to make this new form of advertising work for your business.
