Archive for the ‘Consumer Goods’ category

How South Africa’s top e-commerce store wins customer loyalty

Yuppiechef’s director, Paul Galatis, shares his tips for winning customer loyalty in the e-commerce industry.

The power of local celebrity endorsements in Africa

One way companies can create an affinity with African consumers is by working with a local celebrities to endorse their brand.

Targeting the African consumer: Why size often matters

According to Michael Wood, founder of Aperio, a common mistake made by consumer-facing companies in Africa is getting their product sizes wrong.

How Philips is using mobile phones to combat counterfeits in Africa

JJ van Dongen, senior vice president for Philips Africa, shares the company’s strategy for combating counterfeit products in Africa.

‘South African wine industry must adjust its Africa strategy, before it loses out’

The majority of Africans shop at informal outlets, and this is where South African wines need to improve their presence, says Craig Irving.

‘Be persistent, never give up’: The story of Vimal Shah and Bidco

Kenyan businessman Vimal Shah is one of the region’s most prominent entrepreneurs.

Ten African consumer trends to run with – and profit from – in 2015

Innovation opportunities for the year ahead.

Informal retail ‘a market you can’t afford to ignore’

Kaskazi Network delivers consumer goods to informal shops and kiosks by motorcycle.

Meet the Boss: Vimal Shah, CEO, Bidco Group

“You can call me a workaholic because I work from 5am to midnight… It is not work for me. It’s fun.”

Local wines dominate in South Africa

Euromonitor International looks at some of the consumption trends and drivers of alcohol in South Africa.

South Africa’s ‘all-girl’ brewery wins fans

A group of women in Johannesburg are dismantling masculine notions associated with beer.

Why Shoprite is teaming up with pizza chain Debonairs in Angola

“Angola is a lucrative market where we currently have no presence, and Shoprite has done a phenomenal job there.”

Meet the Boss: Sue Fox, MD for sub-Saharan Africa, Estée Lauder

“I am pretty good at separating work and home.”

Estée Lauder scents opportunity in sub-Saharan Africa

The “changing dynamics of Africa” is driving the cosmetics giant’s business in the region.

French consumer brands eyeing West and Central Africa’s middle class

Five French consumer brands are expected to soon set up shop in number of sub-Saharan African countries.