Profit-making idea: Converting street hawkers into powerful marketing activators Published by Nelly Murungi on 26 August 2019 “Someone has to build a solution that turns hawkers into a far more productive activation force for businesses.”
The journey so far: Bright Simons, founder, mPedigree Published by Nelly Murungi on 23 August 2019 ‘Constant iteration is not merely a norm of innovative thinking, it has become the barrier across plain survival and instant obsolescence.’
Ghanaian entrepreneur battling counterfeit agricultural products Published by Laurie Goering on 25 June 2019 Bright Simons helps reduce yield loss by finding counterfeit crop seeds before they’re planted.
2015’s top quotes: Words of wisdom from African business leaders Published by Kate Douglas on 21 December 2015 This year we interviewed a number of the continent’s top businesspeople and CEOs who shared their wisdom to aspiring entrepreneurs.
Meet the Boss: Bright Simons, founder, mPedigree Network Published by Kate Douglas on 3 September 2015 ‘People must see your mission as the canvas against which they can draw their own successful mission and find fulfilment in it.’
How mPedigree built a business by combating counterfeit products Published by Kate Douglas on 26 August 2015 We talk to Bright Simons about mPedigree’s business model, how his service works and where he sees future profits coming from.
Eight insightful business tips from celebrated entrepreneur Bright Simons Published by Kate Douglas on 21 August 2015 ‘I think innovation is very much the ability to ask those questions that nobody thinks are important.’
What is a social entrepreneur? Published by Bright Simons on 22 May 2013 Bright Simons, founder of mPedigree, looks at the difference between social entrepreneurs and commercial entrepreneurs.