Analysis: what are the market opportunities for beauty companies in North Africa? Published by Kate Douglas on 31 May 2013 A look at the beauty market opportunities in North Africa’s Egypt, Algeria, Morocco and Tunisia.
How companies can tap into the rise of the African consumer Published by Kate Douglas on 9 March 2013 “The fact that the African middle class has been so far overlooked and underserved means a relatively empty marketplace with a very receptive audience.”
Online grocery shopping still not big in South Africa, but retailers should prepare Published by Kate Douglas on 17 January 2013 South Africa is lagging behind in terms of online grocery shopping despite having a developed and competitive retail landscape.
African consumer update: Facebook shopping, mall culture, and fear of missing out Published by Kate Douglas on 25 October 2012 Euromonitor recently identified some unique ICT and behavioural trends among consumers in Egypt, Kenya, South Africa and Ghana.