R10 coffee: Why this South African chain set its price so low Published by Staff Writer on 21 February 2025 A South African coffee chain launched with a 10 rand (about $0.50) pricing model to drive daily customer retention.
South Africa: 10 rand (50 US cents) coffee idea grows to 65 stores Published by Jaco Maritz on 15 February 2025 Xpresso Café is a takeaway coffee chain that started with a simple idea: every item on the menu cost just 10 South African rand.
