Emerging markets: Secrets of resilient multinationals Published by Boston Consulting Group on 10 December 2019 Succeeding in emerging markets is hard enough. To succeed year after year, decade after decade, is an astounding accomplishment. Here’s how some winning multinationals do it.
L’Oréal looks to better understand African beauty Published by Kate Douglas on 12 August 2016 Here is why this global beauty giant is investing in studying African consumers.
Analysis: what are the market opportunities for beauty companies in North Africa? Published by Kate Douglas on 31 May 2013 A look at the beauty market opportunities in North Africa’s Egypt, Algeria, Morocco and Tunisia.
Why Africa is an important market for beauty company L’Oréal Published by Dinfin Mulupi on 30 April 2013 Dinfin Mulupi caught up with L’Oréal East Africa managing director Patricia Ithau.
