How we made it in Africa

How we made it in Africa

How Ghana's Catherine Krobo Edusei capitalised on demand for high-end fresh produce

When Catherine Krobo Edusei first took her freshly grown herbs to the local supermarket in Accra, the manager didn’t know what they were.

How we made it in Africa
Jun 22, 2020
∙ Paid
Catherine Krobo Edusei

When Catherine Krobo Edusei first took her freshly grown herbs to the local supermarket in Accra, the manager didn’t know what they were.

Ghana, like many African countries, imports large volumes of food products and the dried, imported variety of herbs were the only kind people knew.

Two decades later, her company is one of the biggest suppliers not just of fresh herbs, but also spices, fruit and vegetables.

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